Industries

    Contents/Media

    Introduction

    The content/media industry encompasses traditional content production and distribution industries such as gaming, music, film, animation, broadcasting, webtoons, and advertising, as well as newer sectors like MCNs (Multi-Channel Networks), YouTube, and Netflix, which represent individual media content and OTT (Over-The-Top) platforms. This industry is characterized by the presence of numerous new players entering with small investments, as creative ideas can easily find a place. There is a steady demand for K-content, including domestic games, K-pop, and broadcast formats, in the global market, leading to active exports. Additionally, the industry evolves based on intellectual property rights such as copyrights and trademarks. Moreover, both B2B and B2C transactions play significant roles in the content/media industry, necessitating an understanding of regulations related to B2C transactions and personal data processing on a country-by-country basis.

    Practice Group

    DLG Law Corporation boasts a team of attorneys with extensive experience in content/media advisory roles at large law firms and entertainment conglomerates. This expertise positions us as leaders in understanding the content/media industry better than most firms. As a result, we provide comprehensive advisory and litigation services at the highest domestic level across various sectors such as gaming, music, film, broadcasting, and webtoons, covering investments, production, distribution, and infringement responses. Moreover, we offer advisory services tailored to protect intellectual property (IP) and maximize its utilization, considering the industry’s characteristics in domestic and international investments and M&A transactions. Leveraging our network with law firms and accounting firms worldwide, we actively support content/media companies in their global expansion efforts. Lastly, with our expertise in e-commerce, we assist in drafting terms and conditions and privacy policies for B2C transactions, ensuring prompt responses to B2C disputes.

    Key Business Contents

    • Game development and publishing contract advisory
    • M&A and investment in the gaming industry
    • Advisory on user data protection in the gaming industry
    • Music licensing and performance contract advisory
    • Contract advisory and litigation related to copyright and publicity rights
    • Advisory and litigation on management contracts
    • Webtoon production and IP license advisory
    • Advisory on film production, investment, and distribution contracts

    Contact

    Please contact Woh H. Cho, Sun Hee Cho, Iris Hwang, Hyun Ji Jang, Kyoung Min Pyo, Han Sung Kang, and Gibbum Kwak for any inquiries related to our Entertainment Practices Group.
    「 Contents / Media Practice Group 」